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McVities – High Flyer

July 2015

Directed by Stink’s Owen Trevor and conceived by Grey London, this is the latest addition to the McVities ‘Sweet campaign. A wide-eyed squirrel with a jetpack, soaring through the air to the theme tune from 80s TV show ‘Airwolf’.

MPC’s VFX team animated the eyes, removing all wires and rig, as well as animating the jetpack fire and smoke trail.

VFX: MPC
VFX Supervisor: Marcus Dryden
VFX Shoot Supervisor & VFX Artist: Matt Jackson
VFX Producer: Sam Napper.



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